Video: Investors from the Netherlands vigorously engage in Ethiopia’s floriculture sector.

Ethiopian Horticulture Producers and Exporters Association (EHPEA) and companies who work in the cut flower industry in the country are participating at the 8th International Floriculture Trade Fair (IFTF) Expo which is being held in the Netherlands this week.

The participants of IFTF are exhibiting the globally renowned flowers Ethiopia produces and exports to the international market. The event is serving all segments of the Floriculture & Horticulture industry chain. More than 250 companies are taking part at the fair according to the Ethiopian Embassy in Brussels. The Embassy noted that Ethiopia is one of the leading countries forging a strategic partnership with the Netherlands in trade and investment. This demonstrates Government’s unflinching commitment in providing significant favorable environment and incentive to investors in the country. Participants also noted that the floriculture industry is increasingly becoming one of the most attractive investment arrays in the country.